Path
Track & Optimize your Shopper Journey
Shopper insight is beyond analyzing historical performance, such as sales, transaction value and store traffic. To create a deep understanding of your shoppers in store, it is essential to track their path-to-purchase – from entrance to exit.
Path enables marketers to increase shopper engagement and conversion, across store zones. We provide you:
In-store hot zones via granular shopper navigation recording system
Shopper Conversion Funnel at category, aisle and total store
Shopper dwell time to conversion thresholds
Shopper mission-based solutions to better activate your shelf
Thank you for your interest in our product. We'll get back to you within a business day. Please get your copy of the Path product sheet here.
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